Most people and organization want to stay ahead rather than fall behind change. Staying ahead means you are prepared for the next shift. Falling behind means you are following the crowd being led by those staying ahead.Staying ahead means you don’t think like the “crowd” rather you think about the “crowd”. The “crowd” represents those being lead down the wrong path only to be captured and used for the “sellers benefit”. Those leading the crowd down the wrong path are in fact behind a philosophy of the past.
Many who stay stuck in the old business philosophy think they understand the power of social technology and try to apply it to old corporate practices in marketing, PR, advertising, customer and employee relations etc. only to learn that their strategies fail because they are behind in thinking about the intent of the human network.
To read the full, original article click on this link: Changing Beliefs: Staying Ahead or Behind |
Author:
