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Today, Apple's Ping service unveiled a new partnership with Twitter, which we're dying to call Twing (or Pitter). The deal gives Twitter users the option to link their accounts to Ping, iTunes' troubled social network, and port activity between the two services. It's a huge win for both Apple and Twitter, but the real question is: why didn't Facebook take the deal?

Clearly, Facebook was Apple's first choice. Steve Jobs desperately wanted the networks' 500 million users (Twitter has 175 million) to help populate Ping through Facebook Connect. Heck, Apple even advertised for it originally:


To read the full, original article click on this link: Apple-Twitter Partnership a Win-Win: Why Didn't Facebook Take the Deal? | Fast Company

Author: Austin Carr