Earlier this year, when Xinjiang Goldwind Science & Technology, one
of the five biggest wind turbine manufacturers in the world, set up subsidiary Goldwind USA in Chicago, it did not simply send corporate minions to do things the way they are done in China.
“When companies have done that in the past, without exception, those plans have gone totally awry because there are cultural and business differences and project requirement differences,” said Scott Rowland, the Goldwind USA Vice President of Engineering and one of the North American team’s first hires.
Instead, Rowland said, Goldwind has hired people who have participated in and know the North American market “and then they give them the tools necessary to support their success,” he explained. “Goldwind’s perspective toward the North American team is ‘Tell us what you need to be successful and we’ll support you,’ rather than ‘Here’s our way of doing business and our policy manual, now go forth and use them.’”
To read the full, original article click on this link: Will Goldwind Rule the Wind World? : Greentech Media
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